Jed has been studying, advising, and executing in social since 2006, and has worked with brands across verticals including the NFL, NBA, Toys 'R Us, GNC, Coach, P&G, AB-InBev, AMEX, MasterCard, CBS, ESPN, and HBO.
As Director of Client Engagement at Stuzo, a Facebook Preferred Marketing Developer headquartered in Philadelphia specializing in social strategy, management, and application development, Jed works with top brands and global agencies to translate business objectives into social initiatives tied to specific social goals and KPIs. His primary roles are supervising key accounts and serving as the senior solutions architect at Stuzo. Jed has also written lesson plans and developed lecture courses for various educational groups spanning digital marketing subject matter and speaks at emerging media events and conferences.
Another venture, Socialight Media, is a social marketing consultancy designed to help businesses bring in new customers, create advocates from existing customers, and enable Social to contribute to the bottom line. For more information, @AskSocialight.
Jed also designed and teaches New Media Marketing in the LeBow School of Business at Drexel University. New Media Marketing covers digital marketing topics such as SEO, SEM, email marketing, social marketing, community and brand management, mobile marketing, and marketing analytics.
Outside of work, Jed loves starting new things (including four companies), basketball, art, and traveling the world.